Video is your content marketing main course – it brings all your side dishes together. But just like a meal, people don’t just want the main course – they want the full experience.

Video Marketing for: Facebook YouTube & Twitter

Why Video Marketing?

Choice: Consumers can choose to watch – or not watch – an online video. And in this world of on-demand, consumer-driven media, your audience is going to be much more receptive to your message if they have the option of engaging, rather than being forced to listen.

Measurability: Unlike broadcast TV, online video marketing is incredibly trackable and measurable. With broadcast, the most you can hope for is exposure – getting eyeballs on your ads. But with online video, you can measure views and engagement, turn video into a conversion point, or use it to collect emails as a lead magnet. That’s a digital marketer’s dream!

video marketing

Video Marketing

Content Marketing keeps customers informed on your business

  • A report published by Texas Tech University found that brands with active social media profiles have more loyal customers. It’s easy to imagine why: when you’re engaging and interacting on social media (not just tossing your posts out onto the web hoping someone will stumble upon them) you become less like a corporation and more like what you truly are — a unified group of people who share a vision.

  • Not surprisingly, when you stay in front of your customer base, they’re more likely to buy from you when they need the products you sell. Social media marketing doesn’t just keep your company’s name in front of potential buyers, but it also gives you the opportunity to constantly give them incentives to buy. Try sharing coupon codes, with a unique code for each social channel – you may be surprised at which social network drives the most sales.